Images, words and geometry working together to reflect a year in fashion. We teamed up with Puig to develop the annual trends forecast for Benneton. Half portraits reinforce the volatile spirit of the collections and the content is displayed with a lineal sense of movement. A vision of how we feel, look and behave through the prism of a season.

Benetton.

Benetton SIM17
Puig

Concept
Art Direction & Design

Mutanz

2017

Benetton_02
Benetton_01
Benetton_02_Mob
Benetton_01
Benetton_03
Benetton_03_Mob
Benetton_04
Benetton_05
Benetton_04_Mob
Benetton_05_Mob
Benetton_06
Benetton_06_Mob
Benetton_07
Benetton_Blocks
Benetton_07_Mob
Benetton_Blocks_Mob2

© Mutanz Studio 2020.

All rights reserved.

© Mutanz Studio 2020. All rights reserved.